Jelena Ilić
Jelena Ilić is a key member of a family business dedicated to creating and renting out traditional games designed for all generations. She oversees brand management and collaborates with her family to promote a vision of fun, connection, and sustainability, utilizing recycled materials in their game production.
Global Media Ratings
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Serbia:
Jelena manages the overall brand at Wood play and emphasizes the importance of connecting people through play.
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