Jennifer Smith Maguire
Jennifer Smith Maguire is a specialist in consumer culture at Sheffield Hallam University, who recently highlighted the shift in wine preferences towards small-scale, highly local productions, emphasizing the rejection of mass-produced wines amidst the current crisis in New Zealand's wine industry.
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New Zealand:
Jennifer Smith Maguire, a specialist in consumer culture at Sheffield Hallam University, argues that 'good taste' in wine today is increasingly operating through a rejection of the mass-produced and the standardised.
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