João Cotter Salvado

João Cotter Salvado

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João Cotter Salvado is an academic researcher who, alongside Freek Vermeulen, has explored the dynamics of corporate presentations and their effect on investment approval. His findings indicate that strategic visualizations can significantly influence investor perceptions, making them crucial tools for business leaders. Salvado's work sheds light on the relationship between presentation design and corporate success, advocating for better communication strategies in the business landscape.

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Recent news mentions

João Cotter Salvado collaborated with Freek Vermeulen on research regarding the effectiveness of strategy visualisations.

How a one-page strategy can make your business more profitable and easier to sell – The Irish Times
The Irish Times – major Irish daily, est. 1859·IrelandIreland· 2025-08-21
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