Johan Fyrberg

Johan Fyrberg is the Secretary General of the Swedish Equestrian Federation. He has been a prominent figure in the equestrian community, advocating for the sport's growth and development in Sweden. Recently, he has been in the news discussing the implications of the Falsterbo Horse Show's name change to Al Shira’aa Falsterbo Horse Show, which has sparked criticism regarding the ethical considerations of sponsoring from countries with human rights issues. Fyrberg emphasized the importance of the competition's autonomy in choosing sponsors while acknowledging the necessity to monitor partnerships closely.