José María Alonso Cebrián

José María Alonso Cebrián, commonly known as Chema Alonso, is a prominent figure in the technology sector, previously serving as the Chief Digital Officer of Telefónica. He recently made headlines for his appointment as the Vice President and Head of International Development at Cloudflare, a U.S.-based cybersecurity and cloud computing company. His move has sparked controversy due to Cloudflare's involvement in protecting websites that distribute pirated football content, a significant issue for LaLiga, the Spanish football league, with which Telefónica has a close partnership. Alonso's background in cybersecurity and his recent role as an advisor to the Technical Committee of Referees for the Spanish Football Federation further complicate the situation, leading to his resignation from that position to avoid escalating tensions between LaLiga and the RFEF.