
Julia McCarthy
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Julia McCarthy is the founder and creative director of Friends with Frank, a Melbourne-based fashion label known for its stylish and versatile designs. With a keen eye for trends, she has been influential in promoting the use of muted colors in contemporary fashion, particularly advocating for the adoption of softer greens as a new neutral, which have become increasingly popular in wardrobes.
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Recent news mentions
Julia McCarthy, Friends with Frank founder and creative director, discussed the versatility of muted greens.
Why Catherine is leading the trend for "ugly green" and muted tonesThe Sydney Morning Herald·
Australia· 2026-07-13









