Julian Andrew

Julian Andrew

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Julian Andrew is an academic associated with Tarumanagara University in Jakarta, recognized for his research on the influence of electronic word-of-mouth (e-WOM) and online reviews on purchasing decisions, particularly in relation to the marketplace Tokopedia.

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Recent news mentions

Julian Andrew authored a journal that discusses the influence of product reviews on purchasing interest among students in Jakarta.

Mayoritas Konsumen Toko Daring Pernah Tertipu Ulasan Palsu
Kompas·IndonesiaIndonesia· 2025-06-03
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