Katharina Fierz
Katharina Fierz is a lecturer and member of the Applied Gerontology focus group at Zurich University of Applied Sciences (ZHAW). She studies the travel behaviors of older adults and notes how childhood experiences shape their preferences for travel. Fierz emphasizes the growing interest of the travel industry in catering to seniors, marking a shift towards more personalized and engaging travel options for this demographic.
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Switzerland:
Katharina Fierz, a lecturer at ZHAW, explains how childhood memories influence the travel behavior of retirees.
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