Katrín Aagestad Gunnarsdóttir

Katrín Aagestad Gunnarsdóttir is the marketing manager at the low-cost retail chain Prís in Iceland. She has played a pivotal role in shaping the brand and expanding its presence in the competitive market. Her focus is on improving household economies by lowering food prices, driving efficiency in operations, and leveraging technology to enhance service delivery. Katrín values insights from industry peers and emphasizes strategic goal-setting to foster innovation. Under her leadership, Prís has gained recognition for offering the lowest prices on the market, and she is passionate about further expanding the chain's footprint.