Kerala Tourism
Kerala Tourism is the official tourism department of the Indian state of Kerala, renowned for its lush landscapes, backwaters, and vibrant culture. It has gained international attention for its innovative marketing strategies, exemplified by their witty social media campaign featuring a grounded British F-35B fighter jet, turning an unexpected situation into a humorous PR opportunity that highlights Kerala as an attractive travel destination.
Global Media Ratings
Countries Mentioned
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Recent Mentions
India:
Kerala Tourism shared a cheeky post featuring the marooned jet alongside the line: 'Kerala, the destination you’ll never want to leave.'
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