Kim Ionescu
Kim Ionescu is the CEO of the Specialty Coffee Association (SCA), an organization that has historically focused on Arabica coffee but is now adapting its standards to include Robusta. He emphasizes the need for a shift in how special coffee is defined, arguing that the variety of bean should not dictate quality, reflecting a significant change in the coffee industry as Robusta gains recognition for its potential.
Global Media Ratings
Countries Mentioned
| Country | Mentions | Sentiment | Dominance | + Persistence | x Population | = Reach | x GDP (millions) | = Power |
|---|---|---|---|---|---|---|---|---|
| Croatia | 1 | 7.00 | 0.11% | +0% | 4,105,267 | 4,321 | $68,000 | 72$ |
| Totals | 1 | 4,105,267 | 4,321 | $68,000 | 72$ |
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Each country's color is based on "Mentions" from the table above.
Recent Mentions
Croatia:
Kim Ionescu is the CEO of the Specialty Coffee Association, highlighting the need for change in defining 'specialty coffee'.
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