Kim Kirwan

Kim Kirwan

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Kim Kirwan is a prominent figure in the field of sports sponsorship analysis, currently serving as the Director of Intelligence and Insight at Onside, a consultancy firm that specializes in sports sponsorship data and insights. With a deep understanding of the dynamics of sponsorship in Ireland, Kirwan plays a vital role in evaluating and reporting on the effectiveness and trends within the industry. In a recent review, she highlighted the significance of authentic partnerships that resonate with the Irish public, emphasizing the enduring appeal of rugby as a sponsorship platform. Her insights contribute to a better understanding of how brands can connect with consumers through meaningful sponsorships.

Global Media Ratings
Dominance
0.00%
Persistence
0 wks
Reach
2,643
Power
3$
Sentiment
5.00
Countries Mentioned
Country Mentions Sentiment Dominance + Persistence x Population = Reach x GDP (millions) = Power
Ireland 1 5.00 0.05% +0% 5,030,000 2,643 $5,100 3$
Totals 1 5,030,000 2,643 $5,100 3$
Interactive World Map

Each country's color is based on "Mentions" from the table above.