Kuang Rui
Kuang Rui is the director of the cultural creative department at People's Literature Publishing House. He has played a crucial role in the development and distribution of innovative cultural products, emphasizing the importance of book fairs as key platforms for maximizing exposure and driving sales, particularly among younger audiences who use these products as social currency.
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China:
Kuang Rui is the director of the cultural products department at People's Literature Publishing House who shared insights on their distribution channels.
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