Lara Bingle

Lara Bingle

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Lara Bingle is an Australian model and television personality, best known for her appearances in advertising campaigns and her role in the reality television series 'Being Lara Bingle.' She gained fame for her iconic line 'So where the bloody hell are you?' in a tourism campaign for Australia, which became a cultural touchstone. Bingle has since transitioned into various business ventures and continues to be a notable figure in Australian media.

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Recent news mentions

Lara Bingle was featured in a memorable Australian tourism campaign asking, 'so where the bloody hell are you?'

Bloody hell, NZ’s come up with a tourism slogan worse than ours
The Sydney Morning Herald·AustraliaAustralia· 2025-03-27
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