Lathifa Sykes
Lathifa Sykes is the executive director of the Tourism Confederation of Tanzania (TCT), a leading private-sector organization advocating for the interests of the tourism industry in Tanzania. Recently, she was in the news for her response to the government's decision to delay the implementation of a proposed mandatory travel insurance charge for foreign visitors. Sykes welcomed the delay but expressed concerns about the potential negative impact of the policy on Tanzania's tourism reputation and competitiveness, emphasizing the need for broader industry consultation and the importance of not undermining the progress made in reviving the sector.
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Recent news mentions
Ms Lathifa Sykes is the chief executive officer of the Hotel Association of Tanzania (HAT).
Tourism operators rally to revive sector after poll-related violence
Tanzania· 2025-12-25
Ms Lathifa Sykes, the executive director of the Tourism Confederation of Tanzania, recognized Airbnb as a growing force in the country’s accommodation industry.
Dar property investors eye profits amid Airbnb boomTanzania· 2025-09-09
Ms Lathifa Sykes, Executive Director of the Tourism Confederation of Tanzania, provides crucial context on the tourism sector's recovery.
Tanzania’s tourism bounce drives surge in hotel occupancyTanzania· 2025-08-17
TAOA Executive Secretary Ms Lathifa Sykes stated that while the terminal has undergone major improvements, it remains officially classified as a domestic airport.
Tanzania’s Arusha Airport targets passenger boom ahead of AFCON 2027Tanzania· 2025-07-19
Ms Lathifa Sykes warned that the proposed tax echoed a broader pattern of unpredictable fiscal policy.
Retained earnings tax: Policy shift brings relief, but doubts remainTanzania· 2025-06-28
TCT executive director, Ms Lathifa Sykes, welcomed the delay but reiterated that concerns remain.
Tourism players welcome policy delay, but insurance concerns persistTanzania· 2025-06-28