Lauren Burrows
Lauren Burrows is a senior manager of retail strategy at Accenture, a global consulting firm. With expertise in retail analytics and customer engagement, she provides insights into the evolving landscape of loyalty programs. Burrows recently commented on the powerful partnership between Tim Hortons and Canadian Tire, highlighting its potential to enhance customer engagement across high-frequency spending categories like coffee and household products. Her perspective emphasizes the strategic importance of loyalty programs in a competitive market.
Global Media Ratings
Countries Mentioned
| Country | Mentions | Sentiment | Dominance | + Persistence | x Population | = Reach | x GDP (millions) | = Power |
|---|---|---|---|---|---|---|---|---|
| Canada | 1 | 9.00 | 0.08% | +0% | 38,005,238 | 28,945 | $1,700,000 | 1,295$ |
| Totals | 1 | 38,005,238 | 28,945 | $1,700,000 | 1,295$ |
Interactive World Map
Each country's color is based on "Mentions" from the table above.
Recent Mentions
Canada:
Lauren Burrows, a senior manager of retail strategy at consulting firm Accenture, said the Tim Hortons and Canadian Tire partnership is 'so powerful'.
9