Leonardo Álvarez
Leonardo Álvarez is the director of Fenicio, an organization focused on the digital commerce landscape in Uruguay. He highlights the need for local businesses to adapt their value propositions in the face of increasing global competition, suggesting that while price is a significant factor, personalized service and proximity can also be competitive advantages for local retailers.
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Uruguay:
Leonardo Álvarez is a co-founder of Fenicio.
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Bolivia:
Leonardo Álvarez was highlighted in the defense of Oriente Petrolero.
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Uruguay:
Leonardo Álvarez, the director of Fenicio, explained how they help users complete online purchases.
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Uruguay:
Leonardo Álvarez, director of Fenicio, argued that the change will force local commerce actors to rethink their value proposition in the face of increasingly globalized competition.
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