Lidia Nahum

Lidia Nahum is a prominent Israeli entrepreneur and businesswoman known for founding NAILS TLV, a chain of nail salons in Tel Aviv, and the aesthetic treatment clinic ATO. With a background in aesthetics that began in her childhood, Lidia took a significant risk at the age of 27 by investing her wedding savings into her first salon, despite skepticism from family and friends. Today, she operates a successful business that serves numerous celebrities and has a substantial annual revenue, showcasing her unwavering belief in her vision.