
Lindsay Radkoski
Lindsay Radkoski is the Chief Marketing Officer for Wendy's USA, where she plays a pivotal role in shaping the brand's marketing strategies and innovations. Recently, she announced a significant makeover for Wendy's iconic Frosty dessert, introducing new customization options aimed at appealing to younger consumers and boosting sales amid a challenging fast-food market.
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United States:
Wendy's Chief Marketing Officer Lindsay Radkoski said the new Frosty offerings are part of the company's goal to update core menu items.
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United States:
Lindsay Radkoski is Wendy’s US chief marketing officer who discussed the evolution of the Frosty at the presentation.
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