Luca Cian

Luca Cian

academic Unknown

Luca Cian is a marketing professor at the Darden School of Business at the University of Virginia, known for his insights into consumer behavior and decision-making processes, particularly in the context of artificial intelligence's impact on shopping and choice fatigue.

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Italy Italy: Luca Cian is a marketing professor at the Darden School of Business (Virginia University) who commented on the psychological transformation in shopping due to AI. 7

Corriere della Sera: ChatGpt (e non solo), l'intelligenza artificiale ora fa anche shopping al nostro posto: durante il Black Friday ha mosso 14 miliardi di dollari