
María José Silva Trigo
María José Silva Trigo is the head of Programs for Loyalty and Experiences at LALIGA's audiovisual area, where she has played a key role in developing initiatives like LALIGA EXPERIENCE, aimed at enhancing audience engagement and retaining subscribers through exclusive content and promotional activities.
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Spain:
María José Silva Trigo is responsible for Programs of Loyalty and Experiences in the audiovisual area of LALIGA.
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