Marianne von Baumgarten

Marianne von Baumgarten is a prominent Swedish journalist and cultural advocate known for her unwavering commitment to children's rights to culture and literature. She founded the Children's Book Club in 1977 and the Children's Bookstore in 1978, creating accessible literary resources for children. Her impactful collaboration with McDonald's led to the distribution of quality children's books in Happy Meals, reaching millions. Over the years, she has received multiple honors, including the King’s Medal in 2016, for her contributions to children's literature and culture.