Marina Urbinati

Marina Urbinati is the President of the Unione Sammarinese Commercio, an organization that represents and supports small businesses in San Marino. She is actively involved in addressing the challenges faced by microenterprises in the region, particularly concerning competition, bureaucracy, and customer engagement. Urbinati emphasizes the importance of having a clear business project, passion for one's work, and the ability to adapt to market demands, including leveraging online sales. Her leadership highlights the resilience and adaptability of small businesses in maintaining their role in the local economy despite the pressures of globalization.