Mass Joe
Mass Joe is a small business operator in Jamaica known for his shoemaker shop, which has been significantly affected by the recent destruction caused by Hurricane Melissa. As a representative example of the micro, small, and medium enterprises that the Small Business Association of Jamaica (SBAJ) is advocating for, he embodies the struggles faced by many local entrepreneurs in the wake of natural disasters.
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Jamaica:
Mass Joe is referenced as a shoemaker shop owner in the context of the SBAJ's outreach to small business operators.
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