Massimo Bloch

Massimo Bloch is the director of the Swiss Economic Cooperation (SECO), where he focuses on sustainable economic development initiatives. He has played a vital role in fostering partnerships between Switzerland and Peru, particularly in the cacao sector. Bloch emphasized the strategic importance of the 'Cacao Amazonas Perú' Denomination of Origin as a means to enhance the product's unique attributes and protect its origins, ultimately benefiting local producers and their families.