Masters

Masters

researcher Unknown

William Masters, along with his colleague Virginia Johnson, was a pioneering American gynecologist and researcher who significantly contributed to the study of human sexuality. Their groundbreaking work in the 1960s and 1970s, including the publication of 'Human Sexual Response' in 1966, transformed the understanding of sexual physiology and dysfunction. Masters and Johnson's research involved direct observation and measurement of sexual responses, leading to the development of various therapeutic techniques for sexual dysfunctions. Their findings laid the foundation for modern sex therapy and have had a lasting impact on sexual education and health.

Global Media Ratings
Dominance
0.00%
Persistence
0 wks
Reach
69,478
Power
243$
Sentiment
5.00
Countries Mentioned
Country Mentions Sentiment Dominance + Persistence x Population = Reach x GDP (millions) = Power
Vietnam 1 5.00 0.07% +0% 97,338,583 69,478 $340,000 243$
Totals 1 97,338,583 69,478 $340,000 243$
Interactive World Map

Each country's color is based on "Mentions" from the table above.

Recent Mentions

Vietnam Vietnam: Masters is referenced in a study about the mechanisms of premature ejaculation due to loss of sexual control. 5

VnExpress – leading Vietnamese online newspaper, est. 2001: Rối loạn sinh lý sau khi vợ gọi nhầm tên người yêu cũ