Matt Bowden

Matt Bowden

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Matt Bowden, a prominent figure in New Zealand's legal highs industry, is known for developing synthetic cannabis products that achieved widespread popularity during the early 2000s. He is credited with creating the Kronic brand, which became synonymous with the legal high movement in New Zealand. Bowden's innovations in synthetic cannabinoids significantly impacted the market, but he has also faced legal scrutiny and challenges as the government implemented bans on such substances due to public health concerns.

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Matt Bowden developed a synthetic cannabis compound and sat atop the New Zealand legal highs market for years.

King Kronic Matthew Wielenga released from US jail to return to NZ - from $1 as prison porter to $40m property portfolio
The New Zealand Herald – country’s largest newspaper, est. 1863·New ZealandNew Zealand· 2025-05-02
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