Maxwell Maltz
Maxwell Maltz was an American plastic surgeon and author, best known for his book 'Psycho-Cybernetics,' published in 1960. His work focused on the importance of self-image and the psychological aspects of personal development. Although he did not originally intend to establish a theory on habits, his observations regarding the time it takes for patients to adjust to physical changes post-surgery led to the popularization of the myth that new habits can be formed in 21 days. This idea was later misinterpreted and extended by various motivational authors, contributing to a widespread misunderstanding about habit formation.
Global Media Ratings
Countries Mentioned
| Country | Mentions | Sentiment | Dominance | + Persistence | x Population | = Reach | x GDP (millions) | = Power |
|---|---|---|---|---|---|---|---|---|
| Spain | 1 | 7.00 | 0.06% | +0% | 46,754,778 | 28,268 | $1,400,000 | 846$ |
| Totals | 1 | 46,754,778 | 28,268 | $1,400,000 | 846$ |
Interactive World Map
Each country's color is based on "Mentions" from the table above.
Recent Mentions
Spain:
Maxwell Maltz is an American plastic surgeon and author who emphasizes the impact of self-esteem on sexual perception.
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Slovakia:
Maxwell Maltz is associated with the myth that it takes 21 days to form a new habit.
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