Miki Nihei

Miki Nihei

consumer Japan

Miki Nihei is a Japanese diner who expressed surprise at discovering that the rice she had eaten at a restaurant was imported rather than locally grown. Her experience highlights the evolving consumer attitudes in Japan, where rising prices have led many, including Nihei, to seek out and accept cheaper foreign rice amid a national crisis affecting domestic grain availability.

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United Kingdom United Kingdom: Miki Nihei was surprised to find out the rice she had eaten wasn’t grown in Japan. 6

The Guardian: Rice crisis: Japan imports grain from South Korea for first time in more than 25 years | Japan