Mulemwa Moongwa
Mulemwa Moongwa is a prominent figure in the Meetings, Incentives, Conferences and Exhibitions (MICE) sector, representing the MPI Africa Club Project. He has recently highlighted the critical issue of insufficient data in the MICE industry, emphasizing how it hampers Africa's ability to participate fully in the global tourism market despite the region's significant buying power of over $26 billion.
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Kenya:
Mulemwa Moongwa from the MPI Africa Club Project expressed concerns about the lack of data in the MICE sector.
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