Mussa Tabu

Mussa Tabu

economist Tanzania

Independent economist Mussa Tabu focuses on the challenges faced by Tanzanian SMEs in accessing regional markets. He highlights the importance of market intelligence, arguing that many businesses fail not due to inferior products but because of a lack of understanding of consumer behavior and regulatory environments in regional markets.

Global Media Ratings
Dominance
0.00%
Persistence
0 wks
Reach
122,156
Power
129$
Sentiment
6.00
Countries Mentioned
Country Mentions Sentiment Dominance + Persistence x Population = Reach x GDP (millions) = Power
Tanzania 1 6.00 0.20% +0% 59,734,213 122,156 $63,000 129$
Totals 1 59,734,213 122,156 $63,000 129$
Interactive World Map

Each country's color is based on "Mentions" from the table above.

Recent Mentions

Tanzania Tanzania: Independent economist Mussa Tabu agrees that Tanzanian SMEs often fail not because of poor products, but because of weak market intelligence. 6

The Citizen – major Tanzanian English newspaper, est. 2004: How Tanzania SMEs can crack regional markets under AfCFTA