Natalie Robb

Natalie Robb, a designer of knitwear for her label Amélie, draws inspiration from her experiences in Te Wairoa, where she was embraced by the local community. Her latest collection, titled 'A Love Letter To Te Wairoa,' features unique pieces that reflect her journey and the connections she has made, celebrating the importance of community and traditional crafts. Through her work, Natalie aims to shift the fashion narrative in Aotearoa towards slow, handmade practices that emphasize Māori values.