Nathan Cowie

Nathan Cowie

lobbyist New Zealand

Nathan Cowie is a community affairs advisor for the Communities Against Alcohol Harm lobby group, known for his advocacy on responsible alcohol advertising. He recently gained media attention for his complaint to the Advertising Standards Authority regarding a gin company's use of profanity in branding and a controversial advertisement promoting a 'crisis management pack'. Cowie expressed concern over the potential social irresponsibility of such marketing, especially given its implications for community health and safety.

Global Media Ratings
Dominance
0.00%
Persistence
0 wks
Reach
4,388
Power
191$
Sentiment
7.00
Countries Mentioned
Country Mentions Sentiment Dominance + Persistence x Population = Reach x GDP (millions) = Power
New Zealand 1 7.00 0.09% +0% 4,822,233 4,388 $210,000 191$
Totals 1 4,822,233 4,388 $210,000 191$
Interactive World Map

Each country's color is based on "Mentions" from the table above.

Recent Mentions

New Zealand New Zealand: Nathan Cowie complained about the 'crisis management' promotion and the branding of eight varieties of gin. 7

The New Zealand Herald – country’s largest newspaper, est. 1863: Advertising complaints board finds F-word branding not likely to be offensive