Ng Miss
Ng Miss is the owner of Rainbow Pet Shop, a pet grooming and supply store in Shau Kei Wan, Hong Kong, which has been operating for approximately 20 years. Recently, she has adapted her business model to include a logistics partnership, becoming a self-pickup point for online shoppers, in response to the increasing trend of e-commerce. Although the retail sales of pet products have declined, she views this adaptation as a way to maintain visibility and attract foot traffic to her store, acknowledging the reality of consumer behavior shifting towards online purchases.
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Hong Kong:
Ng Miss, the owner of Rainbow Pet Shop, has partnered with logistics companies to become a self-pickup point despite a decline in retail sales.
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