Nikki Yeaman

Nikki Yeaman is the founder and chief executive of CostumeBox, an online costume retailer that has significantly expanded its Halloween offerings over the years. Beginning with just 400 costumes in 2008, CostumeBox now boasts a collection of approximately 13,000 items, reflecting the growing popularity of Halloween in Australia. Yeaman has observed that the rise of pop culture has influenced costume trends, with many consumers seeking outfits inspired by contemporary television shows and movies.