Nonita Kalra

Nonita Kalra

editor India

Nonita Kalra is the editor-in-chief of Tata CliQ Luxury, an online luxury store in India. She has been an advocate for recognizing the evolving tastes of the younger Indian consumer and has pointed out that global brands need to employ diverse voices in their teams to better understand and connect with markets like India, where appreciation for local heritage is growing.

Global Media Ratings
Dominance
0.00%
Persistence
0 wks
Reach
28,802
Power
1,146$
Sentiment
7.00
Countries Mentioned
Country Mentions Sentiment Dominance + Persistence x Population = Reach x GDP (millions) = Power
United Kingdom 1 7.00 0.04% +0% 67,886,011 28,802 $2,700,000 1,146$
Totals 1 67,886,011 28,802 $2,700,000 1,146$
Interactive World Map

Each country's color is based on "Mentions" from the table above.

Recent Mentions

United Kingdom United Kingdom: Nonita Kalra, editor-in-chief of Tata CliQ Luxury, believes that the brand's oversight regarding Indian heritage was genuine. 7

BBC: Why luxury brands keep getting India wrong