Noriaki Yamashita

Noriaki Yamashita

business executive Japan

Noriaki Yamashita is the President of Toyota Motor Thailand Co., Ltd., where he plays a pivotal role in steering the company's strategy in a rapidly evolving automotive market. Under his leadership, Toyota has focused on the development of hybrid electric vehicles (HEVs) in response to shifting consumer preferences and global market trends, particularly within the ASEAN region.

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