Oliver Schusser

Oliver Schusser

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Oliver Schusser is the vice president of Apple Music and Beats, known for his strategic role in enhancing the visibility and cultural impact of the Super Bowl halftime show, which has increasingly featured contemporary artists to attract younger audiences.

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Recent news mentions

Oliver Schusser, vice president of Apple Music and Beats, commented on Bad Bunny's growth on the platform.

Pjesme Bad Banija preplavile globalne plej liste
Vijesti – largest independent Montenegrin daily, est. 1997·MontenegroMontenegro· 2026-02-11
7.0

Oliver Schusser, vice president of Apple Music and Beats, praised Bad Bunny's growth into a global superstar.

Aumentan las ganancias en plataformas tras el medio tiempo de Bad Bunny en el Super Bowl
Listín Diario – oldest Dominican newspaper, est. 1889·Dominican RepublicDominican Republic· 2026-02-09
9.0

Oliver Schusser expressed excitement about partnering with the NFL and Roc Nation for the historic presentation.

Bad Bunny será el protagonista del espectáculo de medio tiempo
Listín Diario – oldest Dominican newspaper, est. 1889·Dominican RepublicDominican Republic· 2025-09-29
9.0

Oliver Schusser, the vice president of Apple Music and Beats, expressed excitement about Bad Bunny's performance.

Latin superstar Bad Bunny to headline 2026 Super Bowl halftime show
The Globe and Mail·CanadaCanada· 2025-09-29
9.0

Oliver Schusser, Apple’s Vice President of Music, Sports and Beats, described Bad Bunny’s rise in the industry as 'meteoric'.

Bad Bunny to headline Super Bowl LX halftime show in February 2026
CNN·United StatesUnited States· 2025-09-29
8.0