Pat Cunningham
Pat Cunningham is the Head of Sponsorship at Westpac, where he has been instrumental in securing the bank's sponsorship deals, including a significant new partnership with Cricket Australia. His strategic focus on expanding Westpac's brand presence in sports has aimed at connecting with diverse communities, particularly among newly arrived migrants from cricket-loving nations such as India and the UK.
Global Media Ratings
Countries Mentioned
| Country | Mentions | Sentiment | Dominance | + Persistence | x Population | = Reach | x GDP (millions) | = Power |
|---|---|---|---|---|---|---|---|---|
| Australia | 1 | 7.00 | 0.07% | +0% | 25,499,884 | 19,044 | $1,380,000 | 1,031$ |
| Totals | 1 | 25,499,884 | 19,044 | $1,380,000 | 1,031$ |
Interactive World Map
Each country's color is based on "Mentions" from the table above.
Recent Mentions
Australia:
Pat Cunningham, head of sponsorship at Westpac, discussed the bank's ambitions to support its plans in various Australian states through sports sponsorship.
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