Patronong Na Chiang Mai

Patronong Na Chiang Mai is the Deputy Governor for the Asia and South Pacific Market at the Tourism Authority of Thailand (TAT). She has been actively involved in initiatives to revive tourism in Thailand, particularly focusing on attracting Chinese tourists. Recently, she announced plans for the 'Sawasdee Ni Hao' campaign, aimed at improving Thailand's image and fostering business connections within the Chinese tourism sector. This initiative is part of a broader strategy to assess and enhance the number of Chinese visitors to Thailand amid concerns over safety and negative perceptions.