Paulo Pedreira

Paulo Pedreira

unknown Brazil

Paulo Pedreira was a 17-year-old resident of the Paraisopolis favela in Brazil, who inspired many with his dream of becoming a professional athlete. His story was highlighted during the NFL game between the Kansas City Chiefs and the Los Angeles Chargers in São Paulo, showcasing the potential and aspirations of youth in underprivileged communities, as well as the NFL's efforts to engage with local culture.

Global Media Ratings
Dominance
0.01%
Persistence
0 wks
Reach
129,907
Power
8,242$
Sentiment
6.00
Countries Mentioned
Country Mentions Sentiment Dominance + Persistence x Population = Reach x GDP (millions) = Power
United States 1 6.00 0.04% +0% 331,002,651 129,907 $21,000,000 8,242$
Totals 1 331,002,651 129,907 $21,000,000 8,242$
Interactive World Map

Each country's color is based on "Mentions" from the table above.