Pete Shmigel

Pete Shmigel

CEO Australia

Pete Shmigel is a former chief executive officer of the Australian Council of Recycling, known for his candid assessments of Australia's recycling challenges. He famously referred to the country’s recycling labels as a 'dog’s breakfast' and called for uniform regulations to eliminate consumer confusion.

Global Media Ratings
Dominance
0.00%
Persistence
0 wks
Reach
14,505
Power
785$
Sentiment
4.00
Countries Mentioned
Country Mentions Sentiment Dominance + Persistence x Population = Reach x GDP (millions) = Power
Australia 1 4.00 0.06% +0% 25,499,884 14,505 $1,380,000 785$
Totals 1 25,499,884 14,505 $1,380,000 785$
Interactive World Map

Each country's color is based on "Mentions" from the table above.

Recent Mentions

Australia Australia: Pete Shmigel, the former CEO of the Australian Council of Recycling, referred to Australia’s recycling labels as a dog’s breakfast. 4

The Sydney Morning Herald: Why Australia’s recycling labels are more inaccurate and misleading than ever