Pete Wallace

Pete Wallace

advertising professional Unknown

Pete Wallace is a representative from the advertising technology company GumGum, specializing in contextual advertising. He has expressed concerns regarding Google's shift towards fingerprinting, stating that it represents a more business-centric approach to consumer data, which could undermine efforts to prioritize user privacy in the advertising industry.

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Recent Mentions

United Kingdom United Kingdom: Pete Wallace from advertising technology company GumGum expressed concerns about the implications of fingerprinting on consumer privacy. 4

BBC: Critics say Google rules put profits over privacy