Rachad Nuntakwang
Rachad Nuntakwang is the Chief Executive Officer of SCX Corporation, a subsidiary of SC Asset Corporation, specializing in hospitality projects. He plays a crucial role in the development of lifestyle hotels that cater to modern travelers seeking unique experiences. Nuntakwang's vision focuses on selling experiences rather than just hotel rooms, aligning SCX's strategy with the changing demands of the tourism market, particularly among high-spending tourists.
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Thailand:
Rachad Nuntakwang, CEO of SCX Corporation, stated that the focus is on selling experiences rather than just hotel rooms.
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