Renan Shuery

Renan Shuery is the CEO of ELCAFE C.A., a prominent coffee company based in Ecuador. He recently made headlines during the National Coffee Association's annual conference by expressing concerns over a staggering 70% increase in arabica coffee futures prices, attributed to decreased production in key coffee-growing regions, particularly Brazil. Shuery highlighted the impact of rising prices on clients' cash flow, noting that his company has sold less than 30% of its products by this time of year, indicating significant challenges in the coffee market.