Renée Mauborgne
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Renée Mauborgne is a distinguished professor of strategy and international management at INSEAD and co-author of 'Blue Ocean Strategy,' where she focuses on strategic business management and the creation of new market opportunities through innovative approaches.
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Recent news mentions
Renée Mauborgne is the co-author of the bestselling book 'Blue Ocean Strategy'.
La estrategia del océano marrón - NegociosABC Color – leading Paraguayan newspaper, est. 1967·
Paraguay· 2025-07-16
Paraguay· 2025-07-16
Renée Mauborgne published theories in a 2005 book about strategic management.
Management 101 (Taylor’s Version) - The Globe and MailThe Globe and Mail·
Canada· 2025-04-08
Canada· 2025-04-08
