Rich Sparkle

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Rich Sparkle is a Hong Kong-based media company that gained attention for acquiring the brand rights of popular TikTok influencer Khaby Lame for $975 million, with plans to develop a digital AI version of Lame to maximize revenue generation.

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Recent news mentions

Rich Sparkle is the Hong Kong media company that acquired Khaby Lame's brand rights.

Khaby Lame verkauft seine Markenrechte für 975 Millionen an Rich Sparkle

Neue Zürcher Zeitung·

Switzerland· 2026-02-01

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Khaby Lame

Serigne Khabane Lame