Richard Minor

Richard Minor is one half of a duo from the Bronx, New York, who gained significant attention for popularizing the quarter zip sweater trend on social media. Along with his friend Jason Gyamfi, Minor created a viral TikTok video showcasing their stylish matcha-drinking moments in navy quarter zip sweaters, which resonated with over 30 million viewers. Their intent was to challenge stereotypes surrounding young Black men and promote a more polished and sophisticated image, contributing to a broader shift in men's fashion away from casual streetwear.