Robert Casagrande
Robert Casagrande is a prominent Swiss entrepreneur who, alongside his brother John, took over the family business Casagrande, which has been a staple in the souvenir and watch retail industry since 1948. Under his leadership, the company has expanded to offer over 18,500 items across various locations in Lucerne, catering to a million customers annually. Casagrande emphasizes the importance of quality and Swiss identity in their products, and he has a keen interest in understanding tourist purchasing behaviors.
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Switzerland:
Robert Casagrande runs a family business in Lucerne that sells souvenirs and watches.
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