Roberto Zamora Llanes

Roberto Zamora Llanes is the founder and president of Grupo LAFISE, a diversified financial services conglomerate established in 1985 in Miami. Over the past four decades, he has led the organization with a commitment to integrity, transparency, and regional development, expanding its reach across eleven countries in Latin America and beyond. Under his leadership, LAFISE has evolved from a family initiative focused on currency exchange into a modern enterprise offering a wide range of financial solutions, while maintaining a strong emphasis on ethical business practices and community support.